Mastering Video Marketing: A NextWaveDV Podcast
The Next Wave of Digital Video content creation, marketing, branding, ad creation, content strategy, sales, and concept development, hosted by Tony Reale and Ben Carlson.
Episodes
35 episodes
How Real Estate Marketing Has Changed in 2024
Today we discuss how realtors can use social media platforms to grow their brand with content marketing and digital ads.
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Season 1
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Episode 11
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29:33
How to Create High Converting Landing Pages for Your Social Media Ad Campaigns
Today we talk about how to craft the ideal landing page to complement your digital ad campaign so that customers can quickly and easily move along your sales funnel.
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Season 2
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Episode 10
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19:11
The Ultimate Guide to Crafting Compelling Call to Actions for Your Video Ads
In today's episode we discuss the importance of ending your ad with a strong call to action that gets people to move on to the next step in the sales process.
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Season 2
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Episode 9
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19:56
The Hidden Ingredients Behind Profitable Facebook Ads Revealed
In today's episode, we lay out the essential parts that you absolutely need to include to have a high-converting social media ad campaign.
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Season 2
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Episode 8
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20:27
How To Write High Converting Hooks For Your Social Media Ads
Today we talk about how to create the most important part of your ad, the opening hook.
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Season 2
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Episode 7
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19:21
The Secret Formula for Creating the Perfect Social Media Ad
Today we reveal our process for creating amazing digital ads for platforms like Facebook, YouTube, and Instagram, that are engaging and have great conversion rates.
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Season 2
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Episode 6
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30:42
Business Brand vs Personal Brand: Which One Should You Focus On?
In today's episode, we discuss the differences between developing a business brand versus a personal brand and go over how to build each one.
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Season 2
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Episode 5
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28:15
How to Sell to People Who Have Never Heard of You
In part 2 of our podcast discussing Poaching Those Who Do or Coaching Those Who Don't, we go over selling to the giant audience of people who don't even know you exist.
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Season 2
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Episode 4
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27:01
You Can Poach Those That "Do" or Coach Those That "Don't"
In today's episode, we go over the only two types of customers you'll ever interact with and guide you through the first steps in starting a podcast.ULANZI J12 Wireless Lavalier Microphone: https://amzn...
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Season 2
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Episode 3
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32:01
Developing the Ultimate Digital Marketing Strategy for 2024
In today's episode, we share our secret to the ultimate digital marketing strategy for 2024. It's not chasing after the latest trends or hashtags, it's something that every business can accomplish, but few have mastered.
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Season 2
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Episode 2
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28:22
Mastering Video Marketing: New Season, New Podcast Studio!
In this episode we are showing off our new studio, celebrating the 15 year anniversary of Creative Edge Productions, and answering your question on how to start video marketing for my business.
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Season 2
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Episode 1
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25:44
How to Get Your First Job in Video Production
On today's podcast episode, we talk about how each of us got our very first job that kicked off our video production career and where are the best places to look for your first job.
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Season 1
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Episode 24
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44:42
The 4 Things That Are Stopping Your Business From Growing
On today's podcast, we discuss the 4 main struggles almost every business goes through that can immediately halt their growth and potentially lead to their demise. But there is hope! At the end, we share the 4 simple solutions to guarantee thos...
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Season 1
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Episode 23
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1:02:18
Why Lead Cultivation is the Best Digital Marketing Strategy to Grow Your Business
Maybe you've heard of Lead Generation...but have you heard of Lead Cultivation? In today's podcast episode, we talk about how we are using Lead Cultivation to grow our customers brands in today's digital marketplace.
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Season 1
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Episode 22
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46:20
What I Wish I Knew Before Starting a Video Production Company
Hindsight is a wonderful thing, and in today's podcast, we talk about all the things we wish someone had told us before starting a video production company.
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Season 1
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Episode 21
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41:15
Essential AI Tools for Filmmaking and Video Production
In today's podcast episode, we share how we've been using AI tools to speed up our video productions and increase our output.Links to some of the tools we discussed:https://fireflies.ai/https://voice.ai/https://chat.openai.c...
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Season 1
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Episode 20
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50:13
RED Komodo X Hands On Overview
Tony got in a new toy! Today we walk you through our RED Komodo X camera setup and discuss how RED cameras have been pivotal to our content creation strategy.Follow us on your favorite social media platforms:
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Season 1
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Episode 19
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51:13
Developing Strong Business Leadership with Dr. Fred Johnson
On today's episode of Mastering Video Marketing, we have a special guest. Dr. Fred Johnson from InitiativeOne discusses the challenges of developing strong leadership as well as building a digital brand in today's market.Follow u...
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Season 1
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Episode 18
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29:39
What Video Gear Should I Buy First?
In today's podcast episode, we discuss what gear to purchase when first starting off as a filmmaker or video producer. From cameras to lenses, lighting to audio, sliders to gimbals, we cover it all to make your investment go the furthest. ...
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Season 1
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Episode 17
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1:22:29
How to Grow Your Video Production Company
Today we discuss what steps you can take to grow from a one-man-band to a larger and more profitable video production company.Follow us on your favorite social media platforms:htt...
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Season 1
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Episode 16
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43:23
How to Create a Customer Avatar & Customer Journey
Today we walk you through our process of creating a Customer Avatar (also known as a Buyer Persona) and Customer Journey outline. These tools are the essential backbone to create a successful marketing campaign for your business.Foll...
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Season 1
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Episode 15
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1:04:17
How to Start a 6 Figure Video Production Company
Want to start a video production company or looking to grow yours to 6 figures and beyond? In today's episode we talk about our journey getting there and what were the key elements that allowed Creative Edge Productions to grow into one of the ...
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Season 1
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Episode 14
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37:32
The 3 Types of Video That Can Boost Your Business
Today we discuss the 3 types of video for business and how many companies are using them completely wrong. When you use the right video on the right platform, your marketing can really jump ahead of your competition.Follow us on ...
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Season 1
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Episode 13
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30:08
The Importance of Sticking the Landing
In this week's episode, we have a special extended Pop Culture Corner where we discuss how Star Trek Picard Season 3 managed to stick the landing for the Next Generation franchise, and where other franchises have succeeded and failed at doing t...
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Season 1
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Episode 12
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49:39
Virtual Production on a Limited Budget
In this episode, we discuss how we've been able to incorporate virtual production using a projector and Unreal Engine into Creative Edge Production's workflow to make shoots faster and easier for our clients.Follow us on your favorit...
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Season 1
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Episode 11
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55:50